Visual Identity, Branding, Art Direction

Sr. Designer

2021-2024

9x by APN is a fitness concept focused on creating an intimate experience, limited to 9 members per class.

The goal of the identity was to reflect 9x's position at the epicenter of elevated fitness. With a bold tone of voice and a streamlined visual hierarchy across its branding, 9x embodies strength and simplicity, making every workout feel engaging and accessible.

9x by APN is a fitness concept focused on creating an intimate experience, limited to 9 members per class.

The goal of the identity was to reflect 9x's position at the epicenter of elevated fitness. With a bold tone of voice and a streamlined visual hierarchy across its branding, 9x embodies strength and simplicity, making every workout feel engaging and accessible.

Brand Identity, Design Systems, Art Direction, Merch, Product Design

Sr. Designer

2019-2024

APN is a holistic wellness brand offering comprehensive solutions for mental health, addiction treatment, brain health, and physical fitness.

APN is a holistic wellness brand offering comprehensive solutions for mental health, addiction treatment, brain health, and physical fitness.

IOP Landing Pages

I led the design of IOP landing pages, highlighting services offered at each location.

Visual Identity, Branding, Art Direction

Visual Identity, Branding, Art Direction

Sr. Designer

2021-2024

Sr. Designer

2021-2024

Branding Guidelines
View entire Branding Guidelines

9x by APN is a fitness concept focused on creating an intimate experience, limited to 9 members per class.

The goal of the identity was to reflect 9x's position at the epicenter of elevated fitness. With a bold tone of voice and a streamlined visual hierarchy across its branding, 9x embodies strength and simplicity, making every workout feel engaging and accessible.

9x by APN is a fitness concept focused on creating an intimate experience, limited to 9 members per class.

The goal of the identity was to reflect 9x's position at the epicenter of elevated fitness. With a bold tone of voice and a streamlined visual hierarchy across its branding, 9x embodies strength and simplicity, making every workout feel engaging and accessible.

9x by APN is a fitness concept focused on creating an intimate experience, limited to 9 members per class.

The goal of the identity was to reflect 9x's position at the epicenter of elevated fitness. With a bold tone of voice and a streamlined visual hierarchy across its branding, 9x embodies strength and simplicity, making every workout feel engaging and accessible.

Brand Identity, Design Systems, Art Direction, Merch, Product Design

Sr. Designer

2019-2024

APN is a holistic wellness brand offering comprehensive solutions for mental health, addiction treatment, brain health, and physical fitness.

IOP Landing Pages

I led the design of IOP landing pages, highlighting services offered at each location.

Branding Guidelines
View entire Branding Guidelines

Drop me a line

© 2024 Jennifer Hu. All Rights Reserved.

Made with love and Jasmine green milk tea (75% sugar, less ice).

Drop me a line

© 2024 Jennifer Hu. All Rights Reserved.

Made with love and Jasmine green milk tea (75% sugar, less ice).

Drop me a line

© 2024 Jennifer Hu. All Rights Reserved.

Made with love and Jasmine green milk tea (75% sugar, less ice).

Brand Identity, Design Systems, Art Direction, Merch, Product Design

Sr. Designer

2019-2024

APN is a holistic wellness brand offering comprehensive solutions for mental health, addiction treatment, brain health, and physical fitness.

APN is a holistic wellness brand offering comprehensive solutions for mental health, addiction treatment, brain health, and physical fitness.

IOP Landing Pages

I led the design of IOP landing pages, highlighting services offered at each location.

Branding Guidelines
View entire Branding Guidelines

Drop me a line

All Crafter Raze

Huda Beauty

© 2024 Jennifer Hu. All Rights Reserved.

Made with love and Jasmine green milk tea (75% sugar, less ice).

Drop me a line

All Crafter Raze

Huda Beauty

© 2024 Jennifer Hu. All Rights Reserved.

Made with love and Jasmine green milk tea (75% sugar, less ice).